Athletics Australia

Nitro Athletics has been developed by Athletics Australia to increase the global profile of international Athletic competitions.

With the support of the Australian Government, the innovative and entertainment focused team at Athletics Australia has designed the competition to be an immersive, engaging experience for those attending and those watching from home.

The global outreach of the event has attracted Olympic champion Usain Bolt, and will be broadcast live with free-to-air partner Channel Seven.

Like the competitors, Coles Nitro Athletics is ambitious, aiming to recondition the way fans view competitive athletics in order to increase commercial success and support the future of Athletics beyond the finish line.

Athletics Australia withholds a long-term vision for Nitro Athletics to be expanded into a global competition series of events at selected international locations.

The future of Athletics is ignited with Nitro.